Reinventing credit for
Indian Middle Class at BharatX
Reinventing credit for
Indian Middle Class at BharatX
Leveraging data-driven insights with a dash of intuition to catalyse
30%+ month-on-month growth and 5X Disbursals
Leveraging data-driven insights with a dash of intuition to catalyse
30%+ month-on-month growth and 5X Disbursals
Improving conversion for High Ticket Loans
36% COVERSION
42X Disbursal
18% higher approval
Account Aggregator backed product that enables instant underwriting for high ticket loans based on cashflow insights
Improving conversion for High Ticket Loans
18% higher approval
36% COVERSION
42X Disbursal
Account Aggregator backed product that enables instant underwriting for high ticket loans based on cashflow insights
Improving conversion for High Ticket Loans
18% higher approval
36% COVERSION
42X Disbursal
Account Aggregator backed product that enables instant underwriting for high ticket loans based on cashflow insights
Optimised Repayment Flow with Multi-NBFC Support
<2% NPA
Multiple NBFC payment
32% Lower queries
Redesigned repayment flow for multiple NBFCs, boosting collection efficiency and reducing customer support cost
Optimised Repayment Flow with Multi-NBFC Support
32% Lower queries
<2% NPA
Multiple NBFC payment
Redesigned repayment flow for multiple NBFCs, boosting collection efficiency and reducing customer support cost
Optimised Repayment Flow with Multi-NBFC Support
32% Lower queries
<2% NPA
Multiple NBFC payment
Redesigned repayment flow for multiple NBFCs, boosting collection efficiency and reducing customer support cost
Boosting KYC Funnel Performance for Pay in 3
5.2% SR Increase
7X Caching use
13% faster loading
Optimised KYC to start with simple details, requesting sensitive data only when essential — lowering friction
Boosting KYC Funnel Performance for Pay in 3
13% faster loading
5.2% SR Increase
7X Caching use
Optimised KYC to start with simple details, requesting sensitive data only when essential — lowering friction
Boosting KYC Funnel Performance for Pay in 3
13% faster loading
5.2% SR Increase
7X Caching use
Optimised KYC to start with simple details, requesting sensitive data only when essential — lowering friction
Internship Projects
Internship Projects
Juggled two years of internships at Razorpay, Powerplay, Hevo Data, and more, learning design while earning a mechanical engineering degree from IIT Roorkee!
A Small Part of Big Things
I've been fortunate to play a small role in various high-impact initiatives that have impacted overall business numbers
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
A Small Part of Big Things
I've been fortunate to play a small role in various high-impact initiatives that have impacted business numbers
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Approval Rate
Collaborated with a risk developer to analyze user behavior, introduced trust-building UI elements, and revised underwriting based on repayment insights.
03
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.
04
A Small Part of Big Things
I've been fortunate to play a small role in various high-impact initiatives that have impacted business numbers
01
Zepto Postpaid
Worked with the Zepto team to develop Zepto Postpaid, enabling one-tap checkout for small orders and end-of-month bill settlement. Designed the activation, checkout, and repayment experiences.
Approval Rate
Worked with a risk developer to analyse user behaviour and introduced micro UI elements to build trust. Also, revised underwriting processes based on repayment behaviour insights.
03
Lenskart Pay-in-3
Redesigned the Pay-in-3 experience for a pilot in four Lenskart stores. Also created branding elements to educate users about the new option and monitored adoption.
02
Product Widget
Designed a whitelabeled product discovery widget for D2C websites, helping users discover our offerings and learn more about our products directly on product pages.